Christian Marketing: Video Blogging Strategy
So why should you consider video blogging as part of your business or Christian marketing strategy?
- Video offers a more comprehensive experience.You can show more emotion, share the heart and passion to connect with your audience.
- Many people prefer watching a video explaining an idea or thought than reading the printed information.One recent study concluded that people were six times more likely to watch a video than reading printed information to understand a subject.
- Many are learning how to make money with a blog by incorporating video. It's a powerful affiliate marketing strategy as well.
- You can identify your video to your own domain name. Basically, it's worth repeating. You can control the videos shown on your page! You don't have to worry about something inappropriate being shown near your videos.
- Video blogging can be an extension of your ministry. By video blogging, you can start your own "channel", your own video ministry, sharing your anointing and gifts to thousands.
How to get started
So you are ready to use video for Christian marketing or promotion in your blog?
Getting started with adding video to your blog is easier and easier these days. I have had extensive experience using all sorts of cameras through the years. Today, there are more quality cameras that are coming out with lower price tags.
The easiest and fastest way to start is to get The Flip Camera!
I am amazed over and over again by how easy it is to use. My kids love it. They are always taking it with them wherever they go. I usually have to hide it if I want to use it!
How easy is it? My 6 year old son got a hold of the Flip Video camera this past summer and shot himself singing. I made his little adventure into a "Flip YouTube Video Moment", a great fun post for any video blog!
Other pocket size cameras include the Creative Labs Vado Pocket Video Camcorder, Kodak Zi6 HD Pocket Video Camera, and DXG DXG-567VKC 5.0 Megapixel High-Definition Pocket Digital Video Camera In Clamshell.
One reason why I like the Flip Video camera is the "Flip" out device that can be inserted into your computer. You insert it to one of your USB ports, download some software that comes with the camera, and you have the basic means to save the video to your computer and upload them to your blog. If you want to get a little fancier, there are some quality inexpensive software you can buy to give you more options, such as adding your link to your video blog or website at the bottom of the video.
Be real and "shoot" from the heart.
To really get this video blogging started and on its way, you have to be willing to take the time to be real, set the camera up, and shoot! Don't be afraid. Share from the heart. Forget your ego and what YOU look like. It's not about you, it's about them! You have the opportunity to help that person who may stumble upon your blog site, needing a word of hope. Granted, you don't want to be in your hair rollers or bathrobe when you are on camera, but don't "wig out" over a bad hair day.
Finally, the video wave is starting to roll across the internet. Now is the time to take the necessary steps to get a camera and ride the wave! One thing you will notice in the end is more traffic to your blog site, more people reading and hearing about your ministry, and more hearts touched by your anointing!
To learn more about a simple Christian marketing plan, check out this FREE series by clicking here!
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